trade show marketing

8 Oct, 2017

Get Ready for Trade Show Season

By | 2017-10-08T14:59:12+00:00 Oct 10, 2017|Categories: Blog|Tags: , , , , , , , |

It's that time of year again when businesses are in the throes of Trade Show season. Trade Shows are great networking opportunities as you exhibit, walk the floor, attend break-out sessions or just go to peruse and meet new business partners. All are ways to stay on top of your industry and worth the effort. Here [...]

3 Oct, 2014

Show Your Stuff at Trade Shows

By | 2016-11-14T19:08:41+00:00 Oct 10, 2014|Categories: Blog, Featured|Tags: , , , , , , , , |

There are two ways to participate in a trade show: • Buy an exhibit hall pass • Purchase a booth Let's start with the first option which is less expensive & faster as you'll not be purchasing booth space or creating the exhibit. However, you'll still need prep time & a strategy: • If the event [...]

27 Jun, 2008

Lost Trade Show Opportunities

By | 2016-11-14T19:08:43+00:00 Jun 06, 2008|Categories: Blog, Featured|Tags: , , , |

Several weeks ago I attended a trade show at the Javits Center (in itself an investment to show there). As usual I saw old friends and colleagues and learned about some interesting new developments, services & technologies. I am guessing I gave out at least 3 dozen business cards to those organizations that would send me [...]